Seth Godin Crosses The Line From Marketer to Social Activist...

I have long held the naive notion that influencers like marketers, teachers, military leaders, professors, historians, etc., have an obligation to be politically, socially and spiritually agnostic when it comes to performing their chosen profession. It appears as if Seth Godin today crossed the line from marketer to social activist. In a uncharacteristically frank and angry posting Seth states:

I don't believe that every product and every organization and every politician deserves world-class marketing or PR.

Hmmm.... so which organizations and politicians do deserve world class efforts? And who chooses the benefactors of the world class efforts?

This is part of an ongoing conversation we've been having here about political correctness and its effect on enterprise competitiveness.

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Comments

[Seth Godin]

Hi Mike

do cocaine dealers deserve the right to have billboards? child porn sites?

okay, we agree on the basic idea, the question is where to draw the line. Right?

thanks, as always, for reading.