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05 October 2006



I think "Blue ocean Strategy" is just an another competition without the word using "competition". Creating new products, markets or whatever will not create new customers, another words you can't create new man on earth. Somewhere existing firms will suffer because of this new innovation. So it's all zero-sum game too.

Maybe we could describe so that in the world where every firm uses Blue Ocean Strategy there is no copycat business but every firm would live miserably because it would be so hard to create any more and find any customers for it. And if by chance you have found any new you will also destroy somebody at the same time stealing their customers.
so competition continues this way...
The philosophical Blue Ocean Ocean becomes Red Ocean in this matereal world

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